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Get Your Next 5 Consulting Clients: The Consulting Business Development System

Secure Your Next 5 High Value Client Opportunities in 8 Weeks - Without Cold Outreach or Endless Content Creation. Watch the overview below.

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Course overview

Unlock Consistent Clients Without the Revenue Rollercoaster

EARLY BIRD INCENTIVE APPLIED - £400 OFF valid through to 8PM GMT May 11th.



This course transforms consultants from overwhelmed and underbooked to confident and in control. You’ll learn a repeatable system to generate high value clients from your existing network, from warm outreach without gimmicks, or burnout.

Walk away with messaging that lands, AI tools that scale, and a business development engine that runs every quarter like clockwork. See the lightning lesson preview here: https://maven.com/p/5ac8b1/how-to-get-your-next-5-b2b-consulting-clients

Who is this course for

01

Designed for solo consultants and business developers in boutique firms to build predictable opportunities.

02

You'll benefit most if you have proven consulting expertise, are comfortable taking action and can dedicate 3-5+ hours weekly to implement.

03

This program is NOT for: overnight result seekers, those unwilling to implement and test new approaches, and 'I know everything' attitudes.

Key outcomes

Develop a personalised client acquisition strategy.


Initiate at least 30 meaningful client conversations.



Create at least 5 new client opportunities by course end.


Establish a sustainable business development routine.​


Master first calls & proposals that increase your win rate and enable you to charge premium fees despite market pressures.

What’s included

Peter O'Donoghue

Live sessions

Learn directly from Peter O'Donoghue in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

Week 1

May 12—May 18

    Week 1: The Fastest Path to Clients

    • Identify your current positioning: Offer Proven or Offer Unclear

    • Understand the difference between Marketing, Sales and Business Development

    • Introduction to ABBD (Account-Based Business Development)

    • Build your Warm & Aware Account List

    • Commit to BD Habits: Daily Rhythm Planning (15–30 mins/day)

    • 📄

      How to work with your accountability partner

    • 📄

      Custom GPT's & Prompts

Week 2

May 19—May 25

    Week 2: Network Multiplier + Messaging That Starts Conversations

    • Network Multiplier: How to mine your existing relationships for introductions, intel and insights

    • Build your Active Network Tracker

    • Map your relational capital: clients, peers, colleagues, lurkers

    • Craft 3 types of initial outreach messages (non-salesy, context-based, fast-response focused)

    • Live Copy Clinic + Prospect Targeting Jam

    • 📄

      Custom GPT's & Prompts

    • ✍️

      Project:

      Submit by Apr 21

Week 3

May 26—Jun 1

    Week 3: The Split Path – Proven Offer vs. No Offer

    Path 1: For Those with a Proven Offer

    • Repackage and simplify the offer for conversational flow

    • Develop your "Conversation CTA" (low-resistance ask)

    • Soft Launch Campaigns: Direct Outreach (email, LinkedIn)

    • Set call goals and rhythm: 5–10 conversations/week

    Path 2: For Those Without a Proven Offer

    • Client Insight Interviews: Structure, Scripts, Psychology

    • Build a research list of decision-makers

      • Conduct 3–5 interviews to uncover:

        • What they’re spending money on now

        • Language that signals urgency and value

    • 📄

      Untitled lesson

Week 4

Jun 2—Jun 8

    Week 4: Message Refinement + BD Engine Build

    • Build your first conversation flow framework

    • Personalised Follow-Up Tracker

    • Using AI to pre-draft and optimise outreach

    • Reassess targets, iterate message, reload accounts

    • 7-Day Sprint: Book 5 new conversations

    • 📄

      Untitled lesson

Week 5

Jun 9—Jun 15

    Week 5: Turning Conversations Into Commercial Momentum

    • Prequalify quickly using pain, priorities, and budgets

    • How to steer conversations toward paid opportunities without pitching

    • Qualifying signals vs. red flags

    • Creating light proposals or next-step call bridges

    • Time-to-transaction mapping: getting clients fast

    • 📄

      Untitled lesson

Week 6

Jun 16—Jun 22

    Week 6: Follow-Up Like a Pro (Without Feeling Pushy)

    • Sequencing your follow-up (contextual, relevant, timed)

    • Using "Micro Touchpoints" to stay top of mind

    • Pipeline Review: Hot, Warm, Dead Zones

    • Reactivation Campaign: How to follow up on ghosts, lurkers and old leads

    • 5 Call Revival Challenge

    • 📄

      Untitled lesson

Week 7

Jun 23—Jun 29

    Week 7: Scale Your BD with ABBD

    • ABBD Deep Dive: Structuring tiered lists (A/B/C)

    • Create messaging variations by tier

    • How to use events, client wins, and market trends to drive contact relevance

    • Building systemised outreach using templates and trackers

    • BD Automation Without Spam

Week 8

Jun 30—Jul 6

    Week 8: Solidify, Systemise, Sustain

    • Weekly BD Plan: Install a repeatable rhythm

    • Final Pipeline Review + Revenue Projection (30–90 Days)

    • Booked vs. Closed Gap Planning

    • Scaling BD through Delegation or Light Tech

    • What to double down on: Metrics that matter

    • Capstone: Book Your 5th Client Plan

Week 9

Jul 7—Jul 11
    Nothing scheduled for this week

See what people are saying

        Working with Peter was a critical business decision for us at a crucial growth stage. As a respected energy consultancy business with a relatively crowded marketplace, we were struggling to produce a predictable flow of high quality first conversations with new prospects. The work we did together has added hundreds of thousands of £ to our business
Andrew Diplock

Andrew Diplock

Exited his Consultancy and now an NED
        I generated over £170,000 of booked revenue within 2 months. I learned so much about my potential clients that arrogantly I figured I already knew. I learned a lot about where they were going, rather than dragging them to what I was offering. The third thing, and this is probably the most important in terms of the rubber hitting the road, getting t
Dr Pete Williams

Dr Pete Williams

Corporate Consultant
        As consultants we all like to think of our businesses as unique. However the one constant we all need is a predictable steady inflow of new client leads to convert. Peter O’Donoghue and his team take the unpredictability out of that need.
Roy Ripper

Roy Ripper

Consultant To Recruitment Firms
        What is refreshing about Peter is that he blends his experience with very real hands on input that ensures changes are real an that they happen.
Nick Thompson

Nick Thompson

CEO & NED

Meet your instructor

Peter O'Donoghue

Peter O'Donoghue

28 Years + B2B Business Development [MBA with specialisms in Buyer Behaviour].

Hello! I'm a seasoned sales and marketing strategist dedicated to helping solo and boutique consultants break free from the feast or famine cycle.


With over 30 years of experience in B2B growt, spanning SaaS, Enterprise tech, and Professional Service...


I specialize in building predictable client pipelines that replace luck with a proven system.


Clients— are often frustrated by erratic referrals, unclear positioning, or the discomfort of self-promotion and then break through those barriers to:


  • Turn sporadic outreach into a consistent lead flow, reducing prospecting time by 50%.
  • Stand out in crowded markets with a differentiated message that attracts high-value clients.
  • Master consultative selling without feeling "salesy," aligning business development with their expertise.


My approach combines strategic frameworks with hands-on coaching.


See the lightning lesson preview here: https://maven.com/p/5ac8b1/how-to-get-your-next-5-b2b-consulting-clients

Cohort Schedule

4-6+ hours per week

  • Live Calls Mondays [Optional]

    8 AM GMT

    Live Q & A to breakthrough and answer questions.

  • Live Calls Wednesday

    4 PM GMT [11am Eastern] [Optional]

    Live Q & A to breakthrough and answer questions. If there is a large USA sign up on the cohort, I might add in an additional call to give more options.

  • Weekly Implementaion

    2 hours per week

    These are your implementation and results block.

Watch An Overview Of The Program

Learning is better with cohorts

Learning is better with cohorts

Active learning, not passive watching

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

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