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Free Lesson
How B2B SaaS Can Win in AI Search With Claude Cowork
45 min
Jun 10, 2026 12:00 PM
What you'll learn
Why Domain Authority doesn't predict AI citations
Understand the gap between what Moz and Ahrefs measure and what LLMs actually weight.
What "entity authority" actually means in AEO
Define the concept, see how it's earned, and where to start auditing your own.
How to shift your SEO scorecard for the AI era
Replace DA-chasing with the metrics that move AI search rankings.
Why this topic matters
Domain Authority built two decades of B2B SaaS dashboards. But ChatGPT, Claude, and Perplexity don't check Moz before citing a source — they check entity recognition. DA-70 SaaS companies are losing AI search to DA-30 challengers with stronger entity profiles. Austin outranked every Rise competitor in AI search using entity authority. He shows SaaS operators where to redirect effort.
You'll learn from
Austin Heaton
Head of Content / SEO / AEO at Rise
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Will Leatherman
Founder, Catalyst GTM Agency
