Staging environment
Free Lesson

Make storytelling less vague, more actionable

30 min
Sep 19, 2024 12:30 PM
Virtual (Zoom)

What you'll learn

Storytelling that's fit for pitching and presenting work

Remove the complexity and ambiguity of storytelling so you can apply it to your day-to-day with impact.

The Inciting Incident

The only part of narrative structure you need to focus on. What is it? And how do we use it to our advantage?

Two types of conflict

One is good, one will kill your pitch. This lesson covers a simple tool to prepare for, and avoid unintended conflct

Why this topic matters

Don't know where to start when someone says "just use storytelling?" You're not alone. Still, it's the single most important skill if you want to effectively communicate your ideas and present your work — whether to execute the idea you've fallen in love with or to get collaborators running alongside you. This lightning lesson will give you a simple and more usable foundation.

You'll learn from

Ian Wharton

Ian Wharton

Apple Design Award winner, author and tech founder. 20+ years of innovation.

Provided training to

BBC
frog
Dyson
Accenture
lululemon athletica
See all products from Ian Wharton