Staging environment
Free Lesson

Why You Should Start an eCommerce Biz

45 min
Nov 21, 2025 2:00 PM
Virtual (Zoom)

In this video

What you'll learn

Growing eCommerce Market

eCommerce continues to sky rocket. See the forecasts and latest shopper behavior - where they shop, how they buy.

Success is Achievable - If You Follow the Playbook

Most startups run out of money and fail due to poor planning. We'll topline the high level steps to a successful launch.

Typical Evolution of D2C Brands

eCommerce is now the first step for new brands and a critical platform for established brands to scale.

Benefits of eCommerce for Physical Brands

From branding to higher margin sales, every physical brand should go DTC because the benefits far outweigh the costs.

Why this topic matters

Setting up an eCommerce business is now a must have. And it's easier than ever which means it's also getting more competitive. We'll shed light on why you should start selling your product directly (DTC) to your customer. And if you've been thinking about launching an eCommerce business, we'll motivate you to make that leap. Gain the knowledge and confidence to take the next step.

You'll learn from

Nami Soejima

Nami Soejima

Founder, Rei Cosmetics. SVP, Marketing at IPG: J&J, Kenvue, Dyson

Patricia Galea

Patricia Galea

eComm strategy: Amazon, Nintendo, Revlon. Top UCLA Marketing Instructor

Interpublic
Kenvue
Amazon
Nintendo
Revlon
See all products from eComm Biz School