Free Lesson
What to Build and Why: The Only Skill That Survives AI
45 min
Apr 20, 2026 6:00 PM
Virtual (Zoom)
In this video
What you'll learn
Why business acumen beats tool mastery in the AI era
Learn why knowing what's worth building is the competitive edge that compounds, while tool skills commoditise around you
How to identify high-impact opportunities with evidence
Use a proven framework to find real problems, size the business impact, and diagnose root causes before you build anythi
The AI native skill stack to scale operation
Discover the skills to operate with AI and turn one person into a team of five: from evaluation, judgment to production
Escape title jail and own outcomes, not tasks
Shift from "do what's in my role" to owning discovery, prototyping, and business cases regardless of your current title.
Why this topic matters
AI collapsed the gap between idea and product.
Everyone builds faster now. So speed isn't your edge anymore.
Roles are converging.
The skill that separates people who excel beyond others is knowing what's worth building and defending why.
Titles are blurring.
The designers, PMs, and engineers who develop business acumen now will lead the direction in the AI era.
You'll learn from

Simon Hilton
AI Product Director | 4 x Author of The Product Leader Series

Jacalin Ding
Product Design Leader | 2x Business Founder | Coached 10,000+ Designers
Alumni works at:
