Free Lesson
Pyramid Principle 101
30 min
Sep 9, 2025 6:00 PM
Virtual (Zoom)
In this video
What you'll learn
Why thinking matters more than writing
Barbara Minto worked out that the problem with executive communication wasn't the 'writing'. It was the thinking.
How to go from information to insight
Executive communication must not only be clear, but the insights must also be both useful and interesting.
How using a pyramid lifts insight quality and cuts rework
Executives rarely count the high cost of reworking drafts. Let's slash it while getting better decisions.
Why this topic matters
The Pyramid Principle is hands-down the best strategy for clarifying and conveying complex ideas that I have come across.
When combined with deep stakeholder analysis, no other technique helps you get to the heart of an issue so well, and sets you up to get better, faster decisions.
You'll learn from
Davina Stanley
ex-McKinsey | Founder | coaches at FX 100 and tech PMs
Helped leaders at ...
