Andrew Warner

Build & Sell a 250K Subscriber Newsletter

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Mixergy + Bootstrapped Giants

Shaan Puri

Founder of Milk Road, My First Million (500K+ subscribers)

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Build and execute proven AI-powered playbooks to accelerate the growth of your subscription business.

Growth Advisor | ex-Faire/Quizlet/Ibotta

Perplexity

Gamma

ElevenLabs

Chess.com

Imprint

Phil Carter

CEO of Elemental Growth and former product leader at Faire, Quizlet, and Ibotta.

Winter 2026

Summer 2026

Consumer subscription apps are easy to launch but hard to scale. This explains why there are hundreds of thousands of them in the Apple and Google app stores, but fewer than 50 that have ever reached $1B+ valuations.These businesses face several challenges:1. Overreliance on paid ads2. High subscriber churn rates3. ARPU is low and hard to grow The best subscription apps overcome these headwinds by:1. Building their businesses on a unique and enduring core value promise2. Harnessing it to drive a Subscription Value Loop that improves LTV/CAC and Payback Period through three steps:- Value Creation: Quickly connecting new users to the app’s core value promise- Value Delivery: Cost-efficiently distributing the app to users through paid and organic channels- Value Capture: Converting free users into subscribers to generate revenue that can be reinvested into the business In this course, which Lenny Rachitsky called the "new bible" for anyone building a consumer subscription app, you will learn how to harness the power of the Subscription Value Loop along with dozens of proven frameworks, strategies, and tactics from category-leading subscription apps to accelerate your own business.

Supercharge the growth of your consumer subscription business

Learn and apply the Subscription Value Loop framework

Assess your app vs. industry benchmarks to identify major growth opportunities

Improve your premium product experience to generate more value for subscribers

Leverage proven paid and organic acquisition strategies to accelerate growth

Optimize paywalls, pricing, packaging, payments, and promotions to boost revenue

Apply lessons in live cases with leaders from Gamma, Tinder, Calm and AllTrails

Founders and execs: Consumer subscription CEOs and product and marketing leaders who want to maximize growth for their businesses.

People managers: VPs and directors managing cross-functional teams responsible for subscriber acquisition, retention, and monetization.

Senior individual contributors (ICs): PMs, marketers, and other ICs working on growth teams at consumer subscription companies.

Learn the ins and outs of the LinkedIn ecosystem and how to become a top 1% creator on the platform.

Creator | 2 x TEDx Speaker | 30 under 30

Joel Hansen

Marketing Advisor, 2 Time TEDx Speaker, 10M+ Impressions

February 2023 1-Day

Learn How to Leverage Your Story on LinkedIn to Unlock Opportunitites. 

June 2026

<h3>Turn LinkedIn Into Your Storytelling Lever</h3>LinkedIn isn’t just a platform; it’s a platform of attention, decision makers and opportunities. Here's the #'s: <ul><li>1B+ people are on LinkedIn</li><li>Only ~1% actually post content</li><li>The average user makes over $75,000</li><li>6 people are hired every minute</li><li>Over 100 million messages are sent daily</li><li>and the weirdest part - only 1% of users post content weekly </li></ul>That's right. 99% of people are scrolling. Very few are telling a story<h3>What You Need Is Better Storytelling </h3>In This Class, You’ll Learn To:<ul><li>Write posts people actually read</li><li>Turn your experience into authority</li><li>Create content that leads to DMs, new friends, partnerships and hires</li></ul><h3>The Opportunity</h3>Organic reach is still wide open, because most people aren’t posting.But this window is closing.<h3>The Math</h3>Better storytelling → more attention → more opportunitiesSee you in class.

Scale Your Storytelling in a 1 Day Workshop

Gain the 10 habits of LinkedIn storytelling

Learn the ins and outs of the Linkedin ecosystem

Leverage your brand to open doors

Meet other content creators and CEOs

Founder &amp; CEOs: Your company's voice is established but you need to start building your own.

Entrepreneurs &amp; Speakers:&nbsp;You’re a builder who wants a free distribution channel that doesn't require guru ads.

Consultants &amp; Board Members: You're a service-based provider who wants free PR to attract clients while you sleep.

By the end of Build Your Show, you will have the clarity, tools, and systems to confidently launch and grow a professional podcast.

Podcasting Coach and Creative Strategist

Dan Gilman

Dan Gilman, a media professional and podcast creator with decades of experience

Cohort 1

Launch and grow a professional podcast using AI tools, strong storytelling, and smart workflow.

Cohort 2

I grew up around shows. Not as a strategy and not as a trend.My mother introduced me to radio and television when I was a little kid. Studios, microphones, interviews, storytelling, and live conversations were part of my everyday life long before podcasting was mainstream or AI entered the picture. I fell in love early with the power of a show and how a single voice could reach people it may never meet.Over the years, I have produced, designed, hosted, and built shows across radio, podcasting, television, and digital media. I have worked behind the scenes, on mic, and inside the systems that make shows work.Here is what matters most. Everything you are struggling with right now, I have already gone through. The confusion, the overwhelm, and the pressure to sound professional before you feel ready.You do not have to go through that.Build Your Show is the step by step system I wish I had when I started. It walks you from idea to launch using AI to save time and create clarity.This course exists because your voice matters and it deserves structure, support, and confidence.

Where Human Creativity Meets AI to Build a Professional Podcast That Stands Out

Launch a professional podcast with AI powered tools and a full growth system.

Professionals, coaches, or creators who’ve said “I want to start a podcast, but I don’t know where to begin.”

Entrepreneurs who want a podcast to attract leads, clients, and authority.

Creators who are tired of guessing and want a proven launch path with expert support.

Learn how to become an entrepreneur by acquiring a small business & achieve financial independence.

Bought a Business. $1.3B P&L. CEO & CPO.

The Home Depot

U.S. Army

Cadence

Unilever

Stanford University

Rocky - ProductLedCEO

Acquired a 45 year old small business | Led $1.3B P&L at Home Depot | CEO & CPO

August 2026

Most employees are one reorg away from a job search. But there's another path: buying a small business that already has customers, cash flow, and proof.Rocky did exactly that — acquired a 45-year-old business with zero savings. No VC. No co-founder. No startup risk.In 4 weeks, you'll learn the exact playbook he used — from finding the right deal to running it with AI.AI isn't just changing products — it's eliminating the jobs that build them.If you're a Business or Product Manager (PM) who's watched colleagues get laid off, wondered how long your role is safe, or just realized you're building someone else's wealth — this workshop is for you.Entrepreneurship by Buyout is the path most Business Managers and Product Managers don't know exists: acquiring a small business that already has customers, revenue, and cash flow — then running it as the CEO.Rocky did it. He acquired a 45-year-old business with no personal savings, converted it into an AI-native company, and now teaches PMs how to evaluate if this path is right for them.

How I Bought a 45-Year-Old Business With No Savings — And How You Can Too

ACQUIRE: Find & close your first deal with confidence

OPTIMIZE: Cut waste & run leaner than the previous owner ever did

GROW: Add revenue without adding headcount

INNOVATE: Future-proof your business before competitors do

CAPSTONE: Leave with a real acquisition plan — not just a certificate

This course moves fast. A business background means you'll apply frameworks immediately instead of learning basic concepts from scratch.

You have 3+ years in a product, operations, sales, or finance role.

Small business ownership requires influence and accountability. If you've done this at work, you're already ahead of most first-time buyers.

You have led a team, project, or stakeholder group without direct authority.

This course is built for the AI era. Owners who adapt fast win. A low ego and curiosity for new technology will determine your success.

You are open to AI tools, new frameworks, and unlearning old habits.

<code>Ambitious Product Manager: You've mastered the PM craft. Now apply it to something you own — with real financial upside and no ceiling.</code>

Risk-Aware Product Managers: Layoffs happen to great PMs too. A cash-flowing business gives you income no hiring manager can take away.

Side-Income Product Managers: Not ready to quit yet? Learn to evaluate real deals now so you're ready when the right opportunity appears.

Agentic AI

Coding with AI

AI Workflows

Claude Code

OpenClaw

Vibe Coding

AI Evals

AI Transformation

RAG & Search

AI for PMs

AI for Engineers

AI for Designers

AI for Marketers

AI for Founders

Product Sense

Product Discovery

User Research

Prototyping

Growth

Analytics

Tech Foundations

Strategy

Influence

Leadership

Career Growth

Machine Learning

LLM Ops

Context Eng

Security

System Design

Figma

Design Systems

Visual Design

Design Strategy

Automation

Content Marketing

Demand Gen

Go-to-Market

Product Marketing

Positioning

Social Media

Brand

B2B Marketing

SEO & AEO

AI for Leaders

AI Governance

Communication

Management

People Operations

Exec Presence

Storytelling

Goal-setting

Personal Brand

Fundraising

Everyone

Operators

Data Scientists

Business Analysts

User Researchers

Customer Success

Project Managers

HR Professionals

Sales People

Lawyers

Finance

Investors

Real Estate

Educators

Creators

Marketers who drive brand awareness, customer acquisition, and growth across channels.

Startup founders building new businesses, from MVP to scale.

Creating and distributing valuable content to attract, engage, and convert target audiences.

Content creators producing digital media and building audiences.

Build & Sell a 250K Subscriber Newsletter

What you'll learn

Why this topic matters

You'll learn from

Andrew Warner

Shaan Puri