How to Create a Strategic Content Calendar for 2025

Tommy Walker is a veteran content strategist with nearly 20 years of experience, whose frameworks have directly contributed to over 10 figures in revenue for leading brands.

Tommy has mentored marketers who have gone on to work at industry leaders like Figma, LinkedIn, and GoDaddy.

As Shopify Plus's first marketing hire, he developed lead generation strategies that brought in the first 1,500 customers, developed durable lead generation strategies responsible for six-figure lead volumes, and positioned them as a category creator.

As the global editor-in-chief of QuickBooks, he led global content operations across 16 markets, managing 40+ multi-disciplinary contributors and building highly scalable content automation systems.

His talent for identifying and nurturing top content creators shows i

Through The Content Studio, he works with companies li