Is it time to delegate market research to AI?

Lee Henshaw is a seasoned entrepreneur with 25 years of experience in entertainment, technology and media. He’s launched, grown and sold two online marketing businesses and is now the founder of Into-it, a music tech company transforming banner ads into personalised music notifications. As a writer, he wrote the novel Queer Fish in God's Waiting Room and an Oasis biography, and covered music and technology for The Guardian, The Observer, The Independent and more.

Dino Myers-Lamptey is the founder of The Barber Shop, a strategy-led creative company solving big business challenges through data, distribution and disruptive ideas. He works with purpose-driven brands like Sky, Triumph and Parkinson’s UK. A leader in conscious advertising, Dino sits on multiple industry boards and was named a Top 10 Media Planner by Campaign for six years running. He’s also a founding investor in Lee Henshaw’s company, Into-it.