Staging environment
Free Lesson

B2B Sales: Mastering Urgency Without Pressuring Your Clients

30 min
Jul 16, 2025 1:00 PM
Virtual (Zoom)

In this video

What you'll learn

How to uncover and validate real urgency signals

Spot and confirm real timing triggers in discovery to meet buyers where they are and move forward together.

Use modern tools to build mutual momentum

Master strategies like Mutual Close Plans & Account Maps that empower your buyer and move the deal forward together.

Advance Deals Confidently Without Pressure

Use simple buyer first tactics to advance deals forward without the “quarter-end panic” energy that kills credibility.

Why this topic matters

We’re halfway through the year. That means the clock is already ticking on your pipeline if you want deals to close before year-end. Now’s the time to uncover and harness the real urgency that’s already there. Instead of pushing with pressure (and losing trust), learn how to surface authentic urgency at every stage. Finish strong, hit your targets, and keep relationships intact.

You'll learn from

Scott Taback

Scott Taback

Accomplished 20 Year Enterprise Seller -Salesforce, IBM, Sprinkr

Previously At

Salesforce
Sprinklr
Yext
SugarCRM
Adobe
See all products from Scott Taback