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Free Lesson
Influencer Marketing That Delivers
30 min
Oct 21, 2025 1:00 PM
Virtual (Zoom)
In this video
What you'll learn
How to choose the right influencers
Learn how to spot authenticity, value, and performance signals so you can pick creators who truly move the needle
How to give creators freedom (without losing control)
Discover why creative freedom is non-negotiable—and how to set guardrails that bring out creators’ best work
How to deliver feedback that improves content
Master the art of giving constructive feedback that sharpens performance without killing authenticity
Why this topic matters
Influencer marketing can feel like a roller coaster, experiencing big wins one day, chaos the next. With clear, practical tactics, you’ll gain the confidence and judgment needed to build campaigns that consistently deliver. Whether you’re running your first influencer program or scaling globally, you’ll walk away with a best practices, examples, and tools you can apply tomorrow.
You'll learn from
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Sarah Adam
Head of Influencer Marketing, Wix