Free Lesson
Unlock Black Friday Cyber Monday (& Q4) Success
30 min
Sep 11, 2024 1:00 PM
Virtual (Zoom)
In this video
What you'll learn
Land your optimal BFCM offer, campaign, & checklist
Create an offer that will optimize customer acquisition & truly converts, and leave with a checklist of top BFCM to-dos
Acquire (& retain) your new BFCM customers long-term
BFCM can sometimes bring in your least valuable customers - learn how to improve customer quality and retain this spike
Review practical applications of AI to supercharge your BFCM
Leverage AI in practical ways to optimize your BFCM process
Why this topic matters
BFCM is one of your most - if not the most - critical commercial moment of the year. Learn the key ingredients of success pulled from 15+ years of eCommerce experience, and Black Friday Cyber Mondays across Fortune 100 organizations (Nike, Walmart, Sony, EA) and emerging brands (Everlane, Vital Proteins). You'll also learn what not to do!
You'll learn from
Jamie A. Lee
eCom VP, w/ 14+ yrs of growing eComm @ Nike, Everlane, Walmart, & Vital Proteins