Free Lesson
AI Customer Insights: Prompt Fixes + Top LLMs for Analysis
Part of Product Management Fundamentals
30 min
May 14, 2025 9:00 AM
Virtual (Zoom)
In this video
What you'll learn
Demo: What Different Models Do by Default for Analysis
I’ll show you how different models perform across parts of the analysis process, so you know exactly which work best.
Prompt Tweaks That Sharpen Your AI Analysis
See real examples of "okay" vs expert prompts, and learn how tiny changes lead to clearer, more accurate insights.
Get More From the Model You Already Use
Discover simple ways to work with your current LLM’s defaults and quirks for consistently better output.
Why this topic matters
Most people trying to use AI for customer insights work feel stuck: vague summaries, missed signals, and more cleanup than clarity are the norm.
But with the right prompt tweaks and model knowledge, AI can become your *partner* (not just an assistant) for deep customer research analysis.
I’ll show you the small changes that save me *days* and help surface more actionable, relevant insights.
You'll learn from

Caitlin Sullivan
Ex-Head of UXR at Spotify Business/Soundtrack. 550 Hours Testing AI for Insights
