Staging environment
Free Lesson

Build Strategic Influence as a UX researcher

30 min
Sep 18, 2025 11:00 PM
Virtual (Zoom)

In this video

What you'll learn

A framework for UX research impact

Understand the four levels of impact that UX research creates inside organisations.

Communication to executives vs working teams

Learn how to shift from detailed discussions to high-level, outcome-focused messaging when speaking with senior leaders.

Key metrics that demonstrate your impact

A framework for understanding the types of metrics that show the impact of UX research.

Why this topic matters

Understanding strategic influence helps UX researchers shift from reporting insights to shaping decisions. You’ll learn how to communicate impact, win stakeholder buy-in, and position yourself as a trusted advisor. This lesson gives you tools to grow your influence and career opportunities.

You'll learn from

Ruby Pryor

Ruby Pryor

Founder at Rex

Previously at

Grab
Boston Consulting Group (BCG)
Nous Group
See all products from Ruby