Free Lesson
Owning the First Hour: Crisis Communications Essentials
30 min
Nov 18, 2025 12:00 PM
Virtual (Zoom)
In this video
What you'll learn
How to Recognize and Respond Before a Crisis Escalates
Learn how to identify the early warning signs of a communications crisis and activate your team before small issues grow
How to Build Your First-Hour Messaging Framework
Walk through a proven approach for what to say — and what not to say — in the critical first hour of a crisis.
How to Lead With Calm and Clarity
Understand how to communicate under pressure, align your internal team, and ensure your organization stays credible.
Why this topic matters
Every organization — from nonprofits to corporations — is one viral post or one incident away from a reputational crisis.
How you respond in those first 60 minutes determines whether you protect trust or lose it.
This session gives you an inside look at the tools, templates, and leadership habits used by top crisis communicators around the world.
You'll learn from

Kathryn Kolaczek
Kathryn is known for creating clarity and control in the moments that matter.
