Free Lesson
Grow your Mobile App: Growth Loops and How to Make them Work
Part of The Growth Renaissance
45 min
Mar 27, 2025 11:30 AM
Virtual (Zoom)
In this video
What you'll learn
How to find bottlenecks in your paid user acquisition loop
Sometimes your math (LTV/CAC ratio, payback period, etc.) stops mathing. Learn how to find levers using funnel analysis.
How to make virality a growth lever. Or not
Growing through viral loops is possible. And I'll share the approach to making it work. But should you focus on it?
Content growth loops for mobile apps
Your app might not be Pinterest or Quora but it doesn't mean you can't grow through content loops.
Why this topic matters
Growth loops is not a new topic. It's a sustainable approach to growing a product. And yet, most of the available advice focuses on applying growth loops to B2B or web-based products.
In this talk, I'll uncover how you can apply this methodology to mobile apps, and share successful tactics for making growth loops work.
You'll learn from

Ekaterina Gamsriegler
Head of Marketing @ MyGroove (by Red Bull), prev. at adidas Runtastic, Mimo
Previously at
