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Defne Gencler
Lee Densmer
Free Lesson

Preventing an AI Dumpster Fire in Your Content Program

30 min
Apr 8, 2026 11:00 AM

What you'll learn

Where we see AI go horribly wrong

Unlike what the gurus tell you, AI can't do everything. Know when to avoid it at all costs.

The non-negotiables you need (before using AI)

You can't scale before you have the foundations right. Know what you need in place before adding AI to the mix.

Where human input still matters

Remember that ol' thing called the human touch? See where it matters if you want to create valuable content.

Where we've used AI (and roadblocks we've seen)

See how we've implemented AI in our workflows (and where it's gone wrong).

Why this topic matters

It seems like the only people telling you how to use AI are people selling AI, or people being forced to use and implement AI. That's why we wanted to bring you an objective view from two content consultants on how we use AI realistically. You'll learn real insights and advice on implementing it into your workflow (and mistakes to avoid).

You'll learn from

Defne Gencler

Defne Gencler

Founder at Laurel Leaf

Lee Densmer

Lee Densmer

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