Free Lesson
Persona-Driven Design & Storytelling with Ai
30 min
Nov 6, 2025 2:00 PM
Virtual (Zoom)
In this video
What you'll learn
Using Ai to Create Authentic Personas & Backstories
Learn how using Ai for personas & storytelling can actually make your designs more human-centered, not less.
World-Building with Ai
Explore how you can place your personas in real-world locations or build stylized, fictional worlds for them to live in.
Choose-Your-Own-Adventure: Persona vs Product
See how drastically dissimilar the endings can be when you choose different paths early in the design process using Ai.
Why this topic matters
Automation, velocity, & scale are well-established, popular superpowers of Ai. When it comes time to design with meaning, however, these capabilities fall flat. That's when a dark horse superpower is needed: the unprecedented context creation abilities that allow designers to communicate persona-driven concepts with rich detail and dynamic visuals.
You'll learn from
Greg Aper
Chief Exploration Officer, Superunknown: Design x Ai pioneer, educator, speaker
