Staging environment
Free Lesson

Master the Hidden Demands of Design Leadership

30 min
May 15, 2025 12:00 PM
Virtual (Zoom)

In this video

What you'll learn

Reframe design as a business function, not a craft

Understanding design as a 'function' unlocks why it's treated differently than other disciplines.

Lead design as a change agent

Learn the change management skills and practices required to succeed as a design leader

"Mediate the Membrane" between design and business

Master the skill of operating between corporate pressure and creative practices.

Why this topic matters

Design leadership isn’t just hard—it’s misunderstood. Unlike other business functions, design thrives in ambiguity, straddles distinct disciplines, and often lacks clear metrics. This makes leading it uniquely challenging. This Lightning Lesson reveals some deep truths behind why design leadership feels so different—and what to do about it.

You'll learn from

Peter Merholz

Peter Merholz

ex-Adaptive Path, author of Org Design for Design Orgs

Taught at

Chase
Microsoft
DBS Bank
American Airlines
See all products from Peter Merholz