Free Lesson
Designing Intuitive AI Functionality
90 min
Jan 8, 2026 2:00 PM
Virtual (Zoom)
In this video
What you'll learn
Why AI isn’t intuitive to use by default.
A chatbot isn’t a perfectly natural UI for your users. Discover what makes it hard to use. Learn what to do about it.
Framework: The Magic Escalator of Acquired Knowledge
Learn when to provide your users with training and when to simplify the underlying concepts.
How much AI machinery should you expose to your users?
Natural language relies on “functionality recall,” which is not intuitive to most users. What’s the alternative?
Why this topic matters
Making AI functionality intuitive for our users means we’ve designed something that is instantly clear and obvious. The challenge is that AI often comes from the minds of deeply technical people who naturally grasp complexity. What seems clear to them will frequently feel confusing to their users, and that disconnect can quietly undermine even the most powerful innovations.
You'll learn from

Jared Spool
Center Centre’s Maker of Awesomeness and expert in UX Strategy.
A Center Centre program
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