How Duolingo grew from 3m to 200m users

Gina is a co-founder and GP at Latitud Ventures, a leading venture capital firm investing in early-stage startups from across Latin America, including Brazil.

Previously, Gina led growth and marketing at Duolingo from 3 to 200 million users via organic strategies (PR, a/b testing, internationalization, partnerships) and was part of the executive team. She also worked on the Mike Bloomberg presidential campaign, helping oversee the creation of digital ad campaigns at a historical daily spend.

In her younger days, Gina founded a boutique agency in Brazil to help tech companies grow in Brazil. She represented Tumblr in Latin America, creating and implementing a strategy that led to hockey-stick growth via tactics spanning PR, community, localization, and partnerships. She also led MediaMath’s l

Gina's had the honor of giving keynotes at conferences in Brazil, Mexico, the United States, and China, and of