Staging environment
Free Lesson

How to define consumer problems in a logical/intuitive way

30 min
Feb 4, 2025 10:30 PM
Virtual (Zoom)

What you'll learn

BELT as a framework to classify products

We will explore BELT as a framework to classify products.

Copious cases illustrating the concepts

We will traverse a lot of cases exploring the concepts

Problem first or value first approach

We will also detour to understand two different approaches to product building

Why this topic matters

You've heard it before: "Solve customer problems, and success will follow." But have you ever questioned if classifying problems as just "painkillers" or "vitamins" is enough? Join us in exploring a more intuitive and effective framework that goes beyond the traditional approach. Discover how to better understand and classify customer problems to build truly impactful products.

You'll learn from

Viveck P Kumar

Viveck P Kumar

Product leader w 18 yrs. 1xIPO, 1xExit managing low frequency products

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