Free Lesson
Turn Customer Conversations into Product Conviction
45 min
Jan 28, 2026 7:00 PM
What you'll learn
Discovery Questions that Uncover Pain
Become familiar with the types of questions you can ask customers that elicit moments of pain without bias
Discern a Problem Worth Solving
Listen for these types of signals from customers that represent discontent strong enough to motivate action
Design Experiments to Test Riskiest Assumptions
Use a framework to prioritize possible approaches to validate solution assumptions
Why this topic matters
As AI has made building products more accessible, product intuition, or the ability to design the right solution to a problem worth solving, is becoming more critical in the success of any business. In this lesson, you will get an overview of startup-tested methodologies that help you develop product conviction so you can focus on building the right thing for customers you want to serve.
You'll learn from
Matt Hui
AI Product Expert. Led 0 to 1 products at Udacity, BetterUp, GoFundMe.
Previously at
