Free Lesson
How World-Class Product Leaders Build Product Strategy
60 min
Apr 15, 2026 1:00 PM
Virtual (Zoom)
In this video
What you'll learn
Recognize the signals shaping product strategy
Learn how to identify signals from markets, customers, and the business that indicate where strategy needs to move next
Interpret signals like a strategic product leader
Understand how to analyze industry trends, company priorities, and customer behavior to uncover strategic opportunities
Translate signals into strategic product decisions
Learn how to convert market and business signals into clear strategic bets that shape product investments and roadmap
Why this topic matters
AI is making building easier - but not deciding.
Most product managers are trained to execute, not to choose the right product moves. That’s why strategy often becomes reactive.
In this session, you’ll learn how to turn market, KPI, and customer signals into clear product strategy.
You'll learn from
Elena Leonova
Co-founder, OneRank.io (ex-CPO, Spryker, VP of Product BigCommerce)
Previously at
