WTF Is Partnerships, Actually?

Amanda Nielsen is a partnerships strategist, career mentor, and meme-loving ecomm founder. She currently leads strategic partner enablement at Box, where she builds co-sell motions and partner programs with top-tier agencies and SIs.

Prior to Box, Amanda was a founding member of the partnerships function at a high-growth SaaS scale-up, where she helped build the partner program from the ground up while also carrying a quota — meaning she knows exactly what it’s like to figure this out in real time.

She’s helped professionals pivot into partnerships roles through 1:1 mentorship, resume coaching, and real-world career guidance, with a focus on turning transferable skills into strategic storytelling.

Amanda built this course because partnerships is still one of the most misunderstood and best-k

This is the course she wishes existed when she made her own pivot: no fluff, no gatekeeping, just tactical insights to help you land the role