Free Lesson
Avoid a common pitfall when presenting ideas
30 min
Aug 6, 2024 12:00 PM
Virtual (Zoom)
What you'll learn
The power of setting context
Our ideas need to be fully understood. This exercise, when neglected, causes the majority of unfulfilled ideas.
How to kill friction, detachment and poor judgement
A simple, widely applicable and practical method to ensure your idea isn't miscommunicated or misinterpreted.
Bridging two worlds
Anytime we present an idea, we are in one world, our audience is in another. This lesson covers how to close that gap.
Why this topic matters
People with prolific creative output, perhaps more than anything else, are masters at reading and setting context so their audience (e.g. a client, design manager or investor) sees what they see. This lightning lesson covers the three ways context can be established: before, during and after the selling of an idea — whatever the stakes.
You'll learn from

Ian Wharton
Apple Design Award winner, author and tech founder. 20+ years of innovation.
Provided training to
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