Staging environment
Free Lesson

Stop AI Hallucinations From Destroying Your Credibility

30 min
Feb 17, 2026 5:30 PM
Virtual (Zoom)

In this video

What you'll learn

Reduce hallucinations before you prompt

Set the right inputs, constraints, and sources so AI is less likely to invent facts or fill gaps with guesswork.

Control outputs during content generation

Use simple guardrails to keep drafts on track, reduce inaccuracies, and improve quality fast.

Verify claims and publish with confidence

Apply an edit-and-check workflow so nothing unverified reaches clients, leadership, or the public.

Why this topic matters

AI blunders are becoming commonplace. Deloitte made headlines with theirs. If you think it can’t happen within your team, please think again. In my research with 400+ strategic communicators, 40% rated fact-checking AI content as only moderately important. Nearly half weren’t editing AI outputs at all. This lesson gives you a simple workflow to reduce hallucinations and protect your credibility.

You'll learn from

Dr Karen Sutherland

Dr Karen Sutherland

Director, Dharana Digital Certified AI Consultant - Strategic Communication

Dr Karen Sutherland has helped:

Institute for Public Relations
C2 Strategic Communications
GE Appliances
Loyola University Chicago
University of Louisville
See all products from Dr Karen Sutherland