Free Lesson
Strategic Influence for Engineers: Part 2
60 min
Apr 26, 2025 10:00 AM
Virtual (Zoom)
In this video
What you'll learn
The 6 Universal Principles of Influence — and How They Work
Learn proven ways to influence people at work, based on Robert Cialdini’s research.
Real-World Practical and Technical Examples
Spot these principles in action in your life and work — and learn from your peers.
Case Study: B2B Marketing Tech Cloud Transformation
Here’s a case study from my time at Oracle that shows how these principles worked.
Why this topic matters
Engineers often feel unheard, even when they have the best ideas. Influence isn’t about being louder — it’s about being understood. When engineers learn to lead with influence, doors open. Their work makes a bigger impact. Their voice shapes the future. This skill can change everything. Speak up. Lead strong. Make your mark.
You'll learn from
Pramoda Vyasarao
Former engineering leader at Meta and Oracle and author of Beyond Your Limits