Free Lesson
Identify high-potential enterprise accounts
30 min
Oct 24, 2024 7:00 PM
Virtual (Zoom)
What you'll learn
Identify high-potential enterprise accounts
Define the characteristics, triggers and compelling events that make up your target enterprise accounts.
Research and Analysis:
Implement techniques for gathering sales IQ on potential accounts through use of AI, annual reports and more.
Evaluating Fit and Potential:
Prioritise accounts based on your ICP and the client's opportunity profile.
Stakeholder Mapping:
Identify key decision-makers and influencers within enterprise organisations.
Why this topic matters
Identifying high-potential enterprise accounts is crucial for sales efficiency and revenue growth. Focusing on high-potential target accounts allows sales teams to concentrate efforts where success is most likely, increasing conversion rates and shortening sales cycles. Participants will have actionable insights and practical tools to boost their confidence in identifying high-potential accounts.
You'll learn from

Ren Saguil
Co-Founder Fraxional, 25 yrs+ winning sales at Vodafone, Ruckus, Alcatel-Lucent
Previously at
