Free Lesson
Craft Business Cases That Get Funded
30 min
Feb 6, 2025 12:00 PM
Virtual (Zoom)
What you'll learn
Why business cases convince leaders to take action
We'll share different ways in which we've used business cases to convince leadership to change company trajectory
Craft compelling arguments for new products
Learn effective techniques for presenting your ideas persuasively to stakeholders, ensuring your proposals stand out.
Expand your influence as a PM
Hear firsthand stories about how strategic case-building has propelled our careers and influenced company direction.
Why this topic matters
In today's challenging economic environment, business cases are your career catalyst. They transform innovative ideas into strategic investments. This session reveals how top product leaders draft compelling narratives that turn into real business impact. Drive decisions, secure buy-in, and elevate your professional influence.
You'll learn from
Shilpa Mohanty
Associate Director, Toast | Ex-Mozilla
Jenny Wanger
Product Management Leader | Ex-SpotHero, Linux Foundation, Allstate
With experience at
